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ASOS PLC UNSP/ADR...


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The global cross-border e-commerce market is expected to grow significantly, driven by the increasing penetration of the internet and smartphones, as well as the influence of social media on consumer behavior. The report highlights the growing importance of mobile commerce and the integration of AI to enhance personalized marketing strategies. The B2C segment is gaining popularity, and digital wallets are revolutionizing cross-border payments.

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